Another related factor in the role of OFDI in enhancing firm competitiveness is reputation and perhaps brand image.

OFDI had contributed to increasing familiarity and experience with international business, which enhance firm specific assets, including improving the reputation and brand image of Singaporean enterprises. Such internationalisation has also helped strengthen managerial and marketing expertise and market access.

In this context a brand name constitutes a type of trademark, if the brand name exclusively identifies the brand owner as the commercial source of products or services.

It's brand new.

Fadil ruined Layla's reputation.

Brand loyalty depends upon the ability of the company to establish and maintain clarity of communication with the consumer regarding their brand and to maintain and expand the points of difference that define the brand.

The assessment of the reputation of certain occupations

Trashing the ASEAN Brand

No brand name, either.

Brown decisively changed that reputation.

(c) Satisfaction, including restoration of dignity and reputation

(c) Satisfaction, including restoration of honour and reputation

Stewart Brand on squatter cities

Brand new blog Rectified.name posted

The aura of a brand is easily destroyed.

Brand began touring the UK, America and Australia from January to on a tour called Russell Brand Scandalous .

Vietnamese care a lot about reputation.

How corporate visual identity supports reputation.

And raised for you your reputation ?

and granted you an exalted reputation ?

And raised for you your reputation ?

and granted you an exalted reputation ?

We have the reputation of this clinic to protect.

Marketing is communicating the value of a product, service or brand to customers, for the purpose of promoting or selling that product, service, or brand.

Similarly the ITV brand is the brand used by ITV plc for the Channel 3 service in these areas.

This brand of diplomacy is not quick or easy.

Stewart Brand on the Long Now

Stewart Brand proclaims 4 environmental 'heresies'

Sami had a brand new van.

Brand presented the 2006 NME Awards.

The brand is not without competitors.

Many Muslims are wary of this brand of identity politics.

And give me a reputation of truth among the others .

And grant me a reputation of honor among later generations .

And give me a reputation of truth among the others .

And grant me a reputation of honor among later generations .

Stewart Brand The dawn of de extinction. Are you ready?

His was a suicidal brand of statecraft from the outset.

The Threat to the Central Bank Brand

We shall brand him on the muzzle .

We shall brand him upon the muzzle !

Anon We shall brand him on snout .

We shall brand him over the nose !

We will brand him on the muzzle .

We shall brand him on the nose .