So let's follow our Jersey Square team and see what they did with customer segments.

And then, finally, they now kind of verified Yep, these look like our customer segments here are our customer relationships.

And in customer segments, the goal is to understand in detail the customer archetype or persona.

Because if you think about it, you've been working hard on value prop, and you've been working hard on customer segments and customer acquisition and activation and channel.

We've talked about value props, customer segments, channels, customer relationships, revenue streams, partners, resources, and activities, and now we get to cost structure.

Notice by the way, while they were working on value proposition, they also had some hypothesis about the customer segments.

I wouldn't give up, I would just be going back and looking at the customer segments you are targeting and understand whether you want to build the business or have a hobby.

There is a type of startup in what we call a new market, and we'll be describing new markets in the Customer Segments lecture.

It's great to strategize and think about who customer segments are and value proposition and channel, but remember all you're doing is writing down hypotheses.

So understanding multi sided markets are just understanding which customer segments in a 2 sided market use and which other customer segment placed.

So, while the goal in value prop is to figure out the MVP, yes, we il see later the goal in customer segments is to figure out who and what the archetype of the customer is.

Steaks?

Sliced.

Slideshow

SlideShow

Dinner, that's all

Steaks for the barbecue.

Whose steaks?

And the key thing that you want to worry about is churn or sometimes called customer attrition.

The order is customer discovery, customer validation, customer creation and company building.

As we'll see, customer relationships start with get.

Agents.

Stop Slideshow

Porkchop.

Slice and dice.

Bring us steaks, and make them thick.

Get, keep and grow the three components of customer relationships.

Customer centric relationship management (CCRM) CCRM is a style of customer relationship management that focuses on customer preferences instead of customer leverage.

Setup Slide Show Screen Saver

That the success of sliced bread,

Afterwards, we have steaks.

She wants grilled steaks!

We've talked about value props, customer segments, channels, customer relationships, revenue streams.

But today we re going to be talking about revenue streams.

E. Major clients

All agents, move in, maintain surveillance as victim leaves or makes meet.

So dealers might not have a physical storefront for end user customers, but retailers are all about main street and talking to your customers.

We've already talked about value propositions, customer segments, distribution channels, customer relationships, and revenue streams.

Seth Godin on standing out

I thought they were both pork chops.

Wang Donkas, Chicken Cutlets, Hamburger steak...

Well, I've got some steaks for Mr. Mallenberg's barbecue.

He won't eat any steak.

Go on back and peddle your hamburgers.

I'm gonna have one of those big, beautiful steaks.