And I reasoned that if we could make those transformative changes, and get rid of T1 altogether, we could reduce our impact to zero, including our impact on the climate.

Our influence gradually dissipates and ceases to have a noticeable effect on people beyond the social frontier that lies at three degrees of separation .

Otherwise, although Russia s objective strengths remain unchanged, our influence in international affairs has declined.

And I'd like to suggest that if we take a different view of design, and focus less on the object and more on design thinking as an approach, that we actually might see the result in a bigger impact.

And yet, as a movement that has to broaden its constituency, that has to grow, that has to reach out beyond our natural comfort zone, one of the challenges to the success of this movement, of getting rid of things like plastic and helping the economy shift, is people look at our movement with some suspicion.